At Worthington Jewelers, shoppers came in early and often this holiday season.
“We don't normally expect to be that busy, that early. It started that Friday and pretty much ran non-stop without much of a break right up through Christmas Eve,” said Joe Davis, Worthington Jewelers.
Co-owner Davis said profits on peak sales days were double this year over 2011.
“This year, everyone was a little more comfortable, a little less worried, and a little more relaxed about how much they were going to spend on Christmas,” added Davis.
For the season which began Black Friday, profits at the jewelry store are up nearly 20 percent.
For businesses, the holiday shopping season doesn't officially end until December 31, and some retailers said they're on track to have a record sales year.
Central Ohio retailers said the push to "buy local" paid off. Efforts like ‘Small Business Saturday’ placed them at the forefront on one of the busiest holiday shopping weekends of the year.
In the Short North, Tigertree is marking its six year and its most profitable one to date.
“The mad rush was right after Thanksgiving, which we were really fortunate this year, because that was a little earlier than it is traditionally,” said Josh Quinn, Tigertree.
Quinn said some of the holiday spending had little to do with the economy.
“We were up pretty significantly this year over last December. I think it was kind of a perfect storm: the weather, the calendar, our neighborhood has seen such a huge growth lately,” he added.
With just four shopping days left in 2012, Central Ohio retailers are optimistic shoppers will carry them into an even more profitable new year.
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