The developers of a new race track at the former Cooper Stadium announced a new partnership on Tuesday.
Michael Waltrip Racing will partner with the Sports Pavilion and Automotive Research Complex (SPARC) at the new Mound Street location.
Waltrip said that the location will allow his racing team to target Ohio fans.
"If you go to a football game on Saturday afternoon, maybe you want to come to a race on Sunday afternoon," Waltrip said. "Certainly a lot of synergy there. We have a lot of Ohio State fans that love NASCAR."
Waltrip said that some of the members of his race crew graduated from OSU.
Developers plan to have an inaugural event at the track in 2014.
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